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The well-documented rise in cases of separation and divorce is lining the pockets of lawyers, and is also providing a growing market for the online dating site.

According to a reports, the majority of people in the UK are single and the online dating industry is turning over thousands.

Recent figures from the office of national statistics show that 51% of people in England and Wales are single.

Combine this with an online dating industry that, according to Mintel, will be worth £165m by 2019 and you could have a perfect business match. The dating market is becoming increasingly crowded.

Finding love or friendship online is becoming increasingly popular for a generation of people too busy to find partners on their own.

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With a busy market you’ll need a clear USP and a realistic revenue model.Whereas the old agencies often did a lot of the searching for their members, meeting new clients before hand-picking their potential matches, the modern site allows users to do all the work, searching a database of other members and arranging meetings themselves.In addition to the established market leaders, and US-based e Harmony, the online dating sector comprises a number of niche sites, including Fitness Singles for health and exercise fanatics, Lovestruck for busy city professionals, and Uniform Singles, which is tailored to people in the military and emergency services – and those with a uniform fetish.Are you interested in starting a dating site from scratch?If YES, here is a complete guide to starting a dating website with NO money and no experience.With an array of established market leaders, it’s incredibly important that you offer a unique service that sets you apart from competitors.